Happy 2025 to you all. This is my second attempt at writing this intro, the first one involved me ranting for 4 paragraphs about the egregious uses of AI across the book world, but I realised that this isn't the positive start to a new year you might need from me. Now, as someone who has been tracking and talking about the impact of technology and innovation on authors, books and publishing for over 15 years, I think it is safe to say that we are definitely having another period of rapid...

Hi Reader Firstly, thank you for signing up to Meet The Booktokers. The site has been live for two and a half months, and I am so happy that it is supporting publishers in lots of different ways. I have spoken to quite a few publishers, and the most common thing that you have told me is that you spend a huge amount of time finding the right booktokers for your campaigns. I am here to help! When booktokers sign up for Meet The Booktokers they provide a lot of information; the genres they love,...

Hi Reader, I hope you are well and enjoying BIG BOOK season, when publishers fill up the bookshops with their big titles hoping for Christmas success. I went to YALC (Young Adult Literature Convention) last week, which is part of Comic Con. It was incredibly inspiring seeing queues of readers getting excited about authors, bookish goodies and grabbing ARCs. I snaffled lots of books, including signed copies of The War of The Worlds graphic novel, illustrated by the brilliant Chris Mould, and...